From a Co-operative Funeralcare press release:
Staff at The Co-operative Funeralcare in Copson Street are holding an open day between 10am to 2pm for residents to find out more about the work of a funeral director.
The horse-drawn hearse and Only Fools and Horses’ fan hearse will be on display to illustrate how funerals can be tailored to individual needs and can help reflect the life of the deceased. A jazz band and piper will also be present, as other examples of how funerals can be personalised.
Visitors will be offered a guided tour of the funeral home, which features an arranging room and a remembrance room, be able to ask questions and view the distinctive hearses.
This is not the first open day Funeralcare has staged recently. They held one at Crouch End in September with the same format. The words of the press release are mostly interchangeable, showing how such a communication can be personalised. “Visitors will be offered a guided tour of the funeral home, which features an arranging room and a remembrance room.”
They held one at Stockton, too: “It was a huge success,” said Manager David Knowles. “Around 60 people came throughout the day and were given a guided tour of the funeral home, which features an arranging room and three remembrance rooms.”
The Good Funeral Guide applauds this spirit of openness. We think it will go a long way towards demonstrating to funeral shoppers that their dead will be beautifully looked after when in the tender care of Co-operative Funeralcare.