Yesterday I reported that rumours are swirling in Funeralland concerning the response of the People’s Undertaker to the release of the IPSOS-Mori funeral price comparison commissioned by the independent funeral directors’ trade association, SAIF — a survey which revealed Co-op charges to be, on average, higher than those in the independent sector despite its enjoyment of significant economies of scale.
I thank all those of you who have contacted me, confidentially, to talk about these rumours.
I am pleased and relieved to be able to report that these rumours are indeed baseless. There have been no instances of heavy-handedness concerning industry suppliers Wilcox Limousines, Lyn Oakes the clothing people, or a leading and excellent firm of funeral directors.
Just as I thought!
No official comment yet from SAIF or the NAFD. But I watch my stats. I know who’s looking. I said to them, when I emailed them yesterday, that I am only doing what any conscientious consumer advocate would do. I’d far rather sing the praises of the best, that’s where my emphasis lies, but I have to maintain an overview.