The world’s first-ever FoB was born on television in Alex Polizzi’s show, The Fixer.
The Good Funeral Guide was a consultant to the programme’s researchers and proposed that the undertaker whom Alex was trying to turn around would score a hit by establishing a FoB.
The researchers loved the idea,
Alex was lukewarm and the undertaker and his sons hated it.
On a rainy day they set out into the community with a big blackboard and plenty of reluctance under orders to recruit volunteers.
They reckoned it would bellyflop.
But the public loved it. Huge success!
It is no longer available on YouTube but information about the programme can be viewed here.