Green, eco, alternative funeral directors
Overheard at the Joy of Death convention: “I wish all these conventional funeral directors weren’t here, I think this event should only be for progressives.” My heart sank. We don’t need another postcode gang in Funeralworld. It’s beginning to feel like Peckham.
Name-calling, in-fighting, backstabbing. Somebody ought to do something about it.
And scapegoating. There are those who are wondering who exactly it was who set ITV onto the scent of Funeral Partners and, specifically, Gillman’s. Fingers have been pointed at the ‘greens’.
We have itched to feature one of these treacherous, alternative green undertakers who unaccountably know better than investigative journalists where to look for plague and pestilence in the industry.
Every time we receive a report of a sighting we set out like eager twitchers to pin down the exotic renegade and put the searing questions: “How do you know so much? What’s your beef?”
When we get there we find a decent, modest person who meets bereaved people where they are and accompanies them to where they want to go. If anything distinguishes them it is not their militancy but their emotional intelligence. Most anti-climactic of all, they do lots of ‘traditional’ funerals — but don’t think of them that way. Try as you may, the only label you can pin on them is ‘good’
So the little slideshow at the top is a figment of our imagination. Sorry about that. Best we could do.
As to this evening’s documentary (ITV1, 10.35), if you’re wondering who the stool pigeons are, don’t. Put yourself in the researchers’ shoes. You want to get an undercover guy into a little independent? “Sorry mate, no jobs here.”
So you target the businesses with staff turnover.